Email Remains King! Email communication has consistently evolved over its lifetime to become one of the most reliable forms of direct marketing. Here's why... Email Marketing is Direct! We even said this in the title. It has become a digital one on one conversation with your audience and clients about your product or service. [...]
Bring your Trade into Digital Advertising Technology has changed the way 'tradies' and trade industry businesses advertise to their community and target audience. Printed Directories and Classifieds are out; Digital and Online Advertising is in!Tradies, sole traders and trade industry businesses were well known for their local directory and classifieds advertising. If you wanted a plumber, [...]
Call to Action - You Need One! Wherever you advertise, whatever your message is, have a direct call to action and make it clear! If any of your past or current advertising has been unsuccessful or you're not seeing the results to match your budget, there's a good chance your call to action is blurry [...]
How to Supply your own Artwork Choosing to Supply your own Artwork for any advertising, branding or marketing purpose comes with understanding the specs required by the company. Here are some Dos & Don'ts on how to do that. Do send your ideas through. You may be swift in using paint or design products in some [...]
What Makes Effective Advertising? Quite often we stumble across a design request to fit a full A4 page of notes about the client's business into an ad size that's no bigger than a business card. This can't be done! Here are our four Effective Advertising tips we provide all of our clients. Less Text is [...]
Stand Out from the Rest What's your point of difference? How do you and your business stand out from similar businesses? It's time to get loud with your advertising! When creating and designing an advertising campaign that represents your business it's important to remember your unique points; the ones that make you different from everyone [...]
Austnews, who are we? Austnews (short for Australian Newsletter Services) is a communication service schools use to connect with their families, students, staff and local community. Since 1978, Austnews has been an Australian family owned and operated business providing hundreds of schools across Australia, and now New Zealand, with newsletter templates, printing and stationery services. [...]
Stay Connected with your Clients When creating advertisements it’s important to remember how it will direct potential clients and customers to your product, service or online platform. These are your call to actions (CTA). Digital advertising allows you to add direct links to your advertisement to create the lead to your sales funnel. When a [...]
